Guillermo Moro

Founder Partner

Guillermo Moro is the founder partner of Clever Lines. He is Bachelor of Science in Agricultural Engineering by the Universidad Politécnica de Madrid and MBA by IESE (Instituto de Estudios Superiores de la Empresa, Universidad de Navarra).
Prior to the foundation of Clever Lines, his career developed in the fields of marketing, sales and strategic consultancy. He held managing positions in companies such as American Express, McKinsey & Co. and Telefónica Group.


Clever Lines has a highly qualified team of consultants. Their profile is as follows:

  • University Degree, in most cases in Engineering, Economics, and ICADE (Faculty of Economics and Business Science).
  • Postgraduate studies, mostly MBAs.
  • An average of 10 years experience in relevant posts in companies from all sectors before joining Clever Lines.
  • Professional careers in the field of sales, marketing, quality and processes, and consultancy.